Marketing Executive Training
Introduction
Marketing plays the pivotal role in the company value conception process which is crucial in achieving differentiation from the possible competition.
Our expert tutors composed this Marketing Executive Training course by focusing on the indispensable concerns to support aspiring managers anticipate and capitalise on innovative practices in different marketing strategies including digital marketing, brand management, customer behaviour, effective negotiation, sales development, etc.
Description
The course will walk you through, step-by-step, everything you need for improving your company’s performance, create value and generate revenue. Learn how to develop an effective marketing strategy or business development tactics, and conform to the accelerated moves in the industrial environment.
It’s worth remembering that there are almost in every job that requires marketing skills, so whatever profession you end up in, the skills you learn from this course will be very useful to you.
Course design
The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.
You are taught through a combination of
- Text lessons
- Online study materials
- Mock exams
- Multiple-choice assessment
How is the course assessed?
To successfully complete the course you must pass an automated, multiple-choice assessment. The assessment is delivered through our online learning platform. You will receive the results of your assessment immediately upon completion.
Will I receive a certificate of completion?
Upon successful completion you will qualify for the UK and internationally-recognised certificate and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £9 and Hardcopy Certificate for £15.
Why study this course
Whether you’re an existing practitioner or aspiring professional, this course will enhance your expertise and boost your CV with key skills and an accredited qualification attesting to your knowledge.
The Marketing Executive Training is open to all, with no formal entry requirements. All you need is a passion for learning, a good understanding of the English language, numeracy and IT, and to be over the age of 16.
Course Curriculum
| Module - 1 | |||
| Defining Marketing | 00:30:00 | ||
| Recognising Trends | 00:15:00 | ||
| Doing Market Research | 00:00:00 | ||
| Strategies for Success | 00:15:00 | ||
| Mission Statements | 00:15:00 | ||
| Trade Shows | 00:15:00 | ||
| Developing a Marketing Plan | 00:30:00 | ||
| Increasing Business | 00:15:00 | ||
| Saying No to New Business | 00:30:00 | ||
| Advertising Myths | 00:30:00 | ||
| Networking Tips | 00:30:00 | ||
| Module - 2 | |||
| Focusing on Your Customer | 00:15:00 | ||
| What Influences People in Forming Relationships? | 00:30:00 | ||
| Disclosure | 00:15:00 | ||
| How to Win Friends and Influence People? | 00:15:00 | ||
| Communication Skills for Relationship Selling | 01:00:00 | ||
| Non-Verbal Messages | 00:30:00 | ||
| The Handshake | 00:30:00 | ||
| Small Talk | 00:15:00 | ||
| Networking | 00:15:00 | ||
| Module - 3 | |||
| Selling Skills | 00:15:00 | ||
| The Sales Cycle | 00:30:00 | ||
| Framing Success | 00:15:00 | ||
| Setting Goals with SPIRIT! | 00:15:00 | ||
| The Path to Efficiency | 00:15:00 | ||
| Customer Service | 00:15:00 | ||
| Selling More | 00:15:00 | ||
| Selling Price | 00:15:00 | ||
| Module - 4 | |||
| Building Credibility | 00:05:00 | ||
| Critical Communication Skills | 00:30:00 | ||
| Observation Skills | 00:15:00 | ||
| Handling Customer Complaints | 00:05:00 | ||
| Overcoming Objections | 00:15:00 | ||
| Handling Objections | 00:15:00 | ||
| Pricing Issues | 00:15:00 | ||
| Buying Signals | 00:05:00 | ||
| Closing the Sale | 00:15:00 | ||
| Mock Exam | |||
| Mock Exam – Marketing Executive Training | 00:20:00 | ||
| Final Exam | |||
| Final Exam – Marketing Executive Training | 00:20:00 | ||
Certificate of Achievement
CPD Accredited Certification
Certification is available –
- In PDF for £2.99
- Hard copy for £8.99
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