Learning Outcome Gain the mastery to profitably expand your business internationally Learn to analyse your market enters Find out the …
| Introduction | |||
| Introduction and Objectives | 00:07:00 | ||
| Course Outline | 00:04:00 | ||
| Which Markets Should I Enter | |||
| Opportunity and Market Size | 00:07:00 | ||
| Business Climate | 00:09:00 | ||
| Competitive Landscape | 00:08:00 | ||
| Possible Partners and Ecosystem | 00:06:00 | ||
| Leveraging Existing Relationships | 00:06:00 | ||
| What Are My Entry Options | |||
| Master Distributor | 00:08:00 | ||
| Local Agents | 00:08:00 | ||
| Sales and Support Office | 00:09:00 | ||
| Establishing an R&D Center | 00:09:00 | ||
| Product or Technology Licensing | 00:10:00 | ||
| Joint Venture | 00:10:00 | ||
| How Do I Model My Business | |||
| Costs | 00:05:00 | ||
| Forecasting Sales | 00:06:00 | ||
| Currency Risk | 00:08:00 | ||
| Cash Flow Management | 00:07:00 | ||
| How Do I Keep Growing My International Business | |||
| Visibility and Presence | 00:08:00 | ||
| Localization: sales and support | 00:11:00 | ||
| Localization: products and services | 00:08:00 | ||
| Networking and Localizing Yourself | 00:10:00 | ||
| Final Thoughts | |||
| Goods vs Services vs Software | 00:06:00 | ||
| Conclusion | 00:07:00 | ||
| Assignment | |||
| Assignment – International Expansion: A Blueprint for Success | 00:00:00 | ||