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The Media Crash Course

The Media Crash Course

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Overview

During this journey, you will get the tools that you need to communicate your message through media. First, you will craft your message, this is the first step to getting your message across through media; knowing what your message is. You will address the press release, dissect it, and gain a lot of information. Next up is the interview prep, you will get some tools, tips, and tricks, on how to prepare and what to do during an interview. You will learn how to create your own content from text, photos, and videos. You will learn how to use the outlets for your content which is Social Media. You will then learn how to make a Media Plan.

Course design

The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.

You are taught through a combination of

Video lessons
Online study materials

Will I receive a certificate of completion?

Upon successful completion, you will qualify for the UK and internationally-recognised CPD accredited certification. You can choose to make your achievement formal by obtaining your PDF Certificate at the cost of £9 and Hard Copy Certificate for £15.

Why study this course

It doesn’t matter if you are an aspiring professional or absolute beginner; this course will enhance your expertise and boost your CV with critical skills and an accredited certification attesting to your knowledge.

The [course_title] is fully available to anyone, and no previous qualifications are needed to enrol. All Thames College needs to know is that you are eager to learn and are over 16.

Course Curriculum

Section 01: Introduction
	Introduction & Overview	00:03:00
Section 02: Craft Your Message
	Message Structure	00:07:00
	Company or Organization Description	00:08:00
	Event/Product or Service Description	00:08:00
Section 03: The Press Release
	Press Release Pro’s and Cons	00:06:00
	How to create a Press Release	00:07:00
	The Importance of Image	00:05:00
Section 04: The Interview
	Interview Content Prep	00:06:00
	Dress to impress	00:04:00
	Interview Techniques	00:08:00
Section 05: Creating your own content
	Content Creation \| Text & Images	00:04:00
	Video Content \| Preparation	00:09:00
	Video Content \| Recording	00:07:00
	Video Techniques \| Post production	00:06:00
Section 06: Social Media
	A hint	00:11:00
Section 07: The Media Plan
	Plan Content	00:09:00
	Plan Matrix	00:07:00
Section 08: Downloadable Resource
	Resource	00:00:00
Assignment
	Assignment – The Media Crash Course	00:00:00